JOURNAL
#push notifications
Articles tagged push notifications.
Automation
Cart abandonment with push and email
Fire one well-timed reminder after someone leaves a cart, deep-link them back, and cap how often it can repeat.
2 min read
Push
Bring your own FCM: why you should keep the credential
If a vendor owns your Firebase project, they own your quota and your sending reputation. Here is why that is a bad trade.
2 min read
Automation
Deep links that open the right screen
A notification that dumps someone on the home feed wasted the tap. Carry a route — a screen plus parameters — and let your own navigator handle it.
2 min read
Push
How push notifications actually work on Android and iOS
A clear walkthrough of the push pipeline — tokens, FCM, APNs, and what happens between your server calling send and a notification appearing.
3 min read